Tennis Country: Federer and Sharapova are Valuable Brands

November 07, 2011

Federer and Sharapova are Valuable Brands

Forbes magazine compiled a list of the most valuable sports brands and it's no surprise that the two highest-earning tennis players, i.e. Roger Federer and Maria Sharapova, have made the cut! Federer's personal brand, which was considered to be the second most valuable

athlete brand behind Tiger Woods, was valued at $26 million by Forbes magazine. Federer has ten major sponsorship deals and earned $47 millions from prize money, endorsements, etc. last year.

Maria Sharapova's personal brand was valued at $9 million. Sharapova, who earns ten times as much off the court as on court with her annual take of $25 million, is the highest-earning female athlete in the world. With her Cole Haan line of bags and shoes, Sharapova has extended her "brand" outside the tennis world into the fashion world.

Posted by TC at 11:33 AM |

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